Poster Design Portfolio — Jeff Clark

01 / Featured poster

Fading Hope

A game-poster concept built around a lighthouse, mystery and disappearance.

Brief: In Mistvilleburg, a sleepy fictional country town, recently divorced lighthouse keeper George joins Lily, a young woman with short-term memory loss, to investigate a string of disappearances.
Concept: Poster for a new computer game centred on a lighthouse.
Year: Created 2021 · Reworked 2026.
Role / process: Concept development, illustration, typography and poster design. The 2026 rework revisited the composition, colour relationships and overall visual finish while retaining the central lighthouse-and-eye image.

02 / Poster

An Art Deco interpretation of the idea of an interconnected life.

Brief: Design a poster that interprets an abstract concept through the visual language of an earlier artistic period.
Concept: An exploration of the digital-age idea of an interconnected life, translated into the Art Deco visual language of a 1920s analogue telephone exchange.
Year: Created 2021 · Reworked 2026.
Role / process: Concept development, illustration, typography and poster design. The 2026 rework refined the Art Deco framing, switchboard metaphor and colour relationships while retaining the central analogue-and-digital contrast.

03 / Poster

A campaign poster for creative design education.

Brief: Create a poster for a new TAFE NSW division focused on the creative design industries.
Concept: A campaign concept that frames TAFE as a place to discover and develop a creative direction, asking: What’s your passion?
Year: Created 2021 · Reworked 2026.
Role / process: Concept development, illustration, typography and poster design. The 2026 rework retained the original graphic system while replacing the TAFE NSW text and branding with revised identifiers, as I no longer have authority to use that branding.

04 / Poster

A photographic response to Leonard Cohen’s song, built around the idea of “the secret chord”.

Brief: Create a photographic poster for a song using compositing of at least two images.
Concept: Choosing Leonard Cohen’s Hallelujah, I focused on the lyric that stayed with me: “the secret chord”. The guitar and chair become a quiet visual expression of the song’s musical core.
Role / process: Photography, image compositing, typography and poster design. The final image combines staged photographic elements to create a still, atmospheric scene.
Further work: The fuller photographic project can be found in the Photographic Series area of this portfolio.